EP256: …But First, We Need to Address the Acquisition Cycle with Tracy McCubbin
About Tracy
Tracy has always referred to herself as "obsessive-compulsive delightful," but who knew she could turn that trait into a booming business? While working for a prominent television director in Los Angeles, Tracy discovered she could see through any mess and envision a clutter-free space. Coupled with keen time-management and organizational skills, Tracy soon found more and more people were asking her for help. Before she knew it, dClutterfly was born.
Fifteen years and thousands of decluttered homes later, Tracy knew it was time to take what she had learned working with her clients and write a book to help others deal with clutter. She is the author of the newly published book Making Space, Clutter-Free: The Last Book on Decluttering You'll Ever Need and is a regularly featured expert in the media, including The Washington Post, The Wall Street Journal, goop, Home & Family, Real Simple, mindbodygreen, KTLA Morning Show, KCAL9, and more.
In addition to her impressive organizing tool belt, Tracy grew up with family members who hoarded and knows firsthand that the effects of living amongst an accumulation of possessions go far beyond the home's walls. This personal experience gives her an advantage over most professional organizers as she has a unique understanding of the mindset of the organizationally and spatially-challenged.
When she is not decluttering, Tracy is the proud Co-Executive Director of OneKid OneWorld, a non-profit building strong educational foundations for children in impoverished communities throughout Kenya and Central America. OKOW is providing kids with the basic (yet essential) fundamentals like desks and books, as well as paying teachers' salaries, building classrooms, and even installing solar power technology so students can study at night. OKOW's most recent project, #OneGirlOnePad will provide access to reusable feminine hygiene kits to over 4,000 girls in Kenya, allowing them to attend school all year round. OneKid OneWorld is Tracy's "full-time, non-paying passion."
Links Discussed in This Episode
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